Selected works
The launch campaign for Ballantine’s Light – a new lower-alcohol product from the brand which has become the No.1 Scotch in Europe and the No. 2 Scotch in the world.
It’s a match! – MAKING ONLINE DATING SAFER
We’re super excited to drop our first campaign for Tinder, to promote their new safety features and help Gen Z daters feel more in control – ultimately repositioning the app as a place to make real connections.
Wine is synonymous with sharing, and for Campo Viejo that moment of sharing is especially important with at-home consumption.
Whisky. It’s all leather armchairs and cosy, smoke-filled studies. Something only to be savoured on a dark winter’s evening, probably in cold and flu season…right? WRONG!
To launch the latest Xbox and show gamers we understood them we produced a campaign that challenged their innate ingenuity and rewarded their curiosity with the most complex digital treasure hunt. We inserted a disruptive one-second film in the middle of our nationwide Xbox One TV ads – The Glitch.
Eagle eyed gamers spotted the code and instantly shared, challenged and collaborated to solve the puzzle in under 38 hours reclaiming Xbox’s crown as the ultimate console for gamers.
CPB who?
And when CPB say ‘disruptive’ we mean big, human, emotionally engaging ideas that affect and create culture rather than simply following it. Ideas that real people want to share with their mates and their mums. Stuff that creates buzz in the real world.
It’s a big old world. And it’s full of CPB offices. From America to Brazil, Europe and China. All working together in unique ways for the same purpose. It’s great to be part of it. Have a look at what everyone else is up to, here.
And here are the people who head-up things in London:
Managing Director
Executive Creative Director
Head of Strategy
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